Mark Millan, Data Instincts
(707) 836-0300, Millan@DataInstincts.com
Nolte Media launches new direct marketing program with help from Data Instincts
Windsor, CA -- May 3, 1999 -- Nolte Media recently began mailing its new direct mail program featuring testimonials from key customers. The campaign "Delivering YOU to the World" will reach over 10,000 targeted businesses in the Bay Area. “We incorporated surveying with a direct mail program that positions Nolte Media as an expert in delivering unique client messages through video,” explains Data Instincts, Principal, Mark Millan. “Combining their current telemarketing practices with the direct mail component made perfect sense. When we interviewed their existing customers it was obvious what their core competency was. Every customer said it; 'They took what we did and made it understandable to the world'." The rest is history, as they say.
Data Instincts is one of the few Customer Relationship Management (CRM) firms in the North Bay. CRM automates marketing and sales functions and utilizes customer and prospect databases to maximize sales.
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